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[轉貼] 維珍創辦人Richard Branson命盤

搶先貝佐斯一步!維珍創辦人宣布11日飛太空

2021/07/02 09:05   

維珍創辦人理查布蘭森將在11日登上太空。(路透)

〔即時新聞/綜合報導〕民間太空企業競爭逐年激烈,除了兩大富豪,貝佐斯的藍色起源與馬斯克的SpaceX外,英國維珍集團創辦人理查布蘭森(Richard Branson)的維珍銀河也展現極大野心,宣布要搶先在貝佐斯之前登上太空。

《CNBC》報導,維珍銀河當地時間週四宣布,11日他們將進行另一次飛行測試,且上頭會載著創辦人理查布蘭森,成功的話,便會先於20日出發的貝佐斯成為第一位登上太空的富豪。

報導指出,這會是維珍銀河至今第四度進行太空飛行測試,連同布蘭森共搭載四人。前一次試飛在5月22日,當時載有2名飛行員。

布蘭森聲明寫道,「在超過16年的研究、工程及測試後,維珍銀河挺立在新型態太空商業領域的先鋒部隊中,這將為人類打開太空之門並永遠改變世界」、「我很榮幸能夠協助驗證這段旅程,確保我們能夠提供維珍特有的獨特客戶體驗。」

維珍銀河上月才宣布取得美國聯邦航空總署的載客執照,公司的目標是在2022年初開始營利。

https://ec.ltn.com.tw/article/breakingnews/3589429

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可以哭泣,不要洩氣;可以悲傷,不要放棄!

富豪布蘭森搭自家飛船上太空 平安返回地球

   
2021/07/12 01:12

〔中央社〕英國億萬富豪布蘭森(Richard Branson)今天搭乘自家太空船上太空一遊後平安返回地球,並稱這次飛行是「畢生難忘的經歷」。

法新社報導,他搭乘的維珍太空船團結號(VSS Unity)降落在新墨西哥州美國太空港(Spaceport America),並透過現場直播表示:「向我們維珍銀河公司(Virgin Galactic)所有優秀的團隊成員道賀,他們17年來的努力不懈,使我們在今天夢想成真。」

布蘭森搭乘的團結號到達約53英里(約85公里)的高度,意即美國國家航空暨太空總署(NASA)等機構認定的地球與太空交界,足以讓乘客體驗失重並欣賞地球的輪廓。

這趟旅行於美國東岸時間11日早上10時40分(台灣時間11日晚間10時10分)左右出發,過程於維珍銀河公司網站上直播。

布蘭森的最終目標是推動太空旅遊業發展,但他也希望「贏得比賽」,搶先競爭對手─亞馬遜與藍源公司(Blue Origin)創辦人貝佐斯(Jeff Bezos)一步,成為首個親自前往太空的太空旅行公司老闆。

https://news.ltn.com.tw/news/life/breakingnews/3600125

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理查·布蘭森[編輯]

維基百科,自由的百科全書
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理查·布蘭森爵士
Sir Richard Branson
Richard Branson March 2015 (cropped).jpg
理查·布蘭森爵士在維珍航空全球航空計劃起飛前
出生1950年7月18日71歲)
 英國倫敦布萊克希斯
職業維珍集團董事長
淨資產59億美元
配偶瓊·湯普曼(1989—)
克莉絲汀·湯瑪士(1972—1979)
兒女荷莉·布蘭森(40)
山姆·布蘭森(36)

理查·查爾斯·尼可拉斯·布蘭森爵士(Sir Richard Charles Nicholas Branson,1950年7月18日)是英國維珍集團董事長

生平[編輯]

1950年出生在英國倫敦布萊克希斯,從小患有嚴重的閱讀障礙症,從唱片生意賺到人生第一桶金,1984年成立維珍航空,並於1980年代中期和1990年代早期乘坐熱氣球穿越大西洋太平洋[1]。後來建立龐大的商業帝國,公司集團旗下包括:維珍航空英國航空的主要競爭對手)、維珍銀河維珍鐵路維珍電訊維珍可樂維珍能源連鎖零售店維珍唱片行,以及維珍金融服務。他創立的維珍電影,已被賣給UGC Cinemas,而布蘭森唯一的真正的媒體方面的嘗試:維珍電台,現在是蘇格蘭電台集團的一部分。[2]

2021年7月11日,布蘭森搭乘維珍銀河的太空船來到地球與太空交界處[3],並在約40多分鐘後返回地球[4]

https://zh.wikipedia.org/wiki/%E7%90%86%E6%9F%A5%E5%BE%B7%C2%B7%E5%B8%83%E8%98%AD%E6%A3%AE

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Richard Branson

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Richard Branson
Richard Branson March 2015 (cropped).jpg
Branson at Chatham House in March 2015
Born
Richard Charles Nicholas Branson

18 July 1950 (age 71)[1]
NationalityBritish
OccupationBusinessman, author and commercial astronaut
Years active1966–present
Known forFounder of the Virgin Group
Spouse(s)
Kristen Tomassi
(m. 1972; div. 1979)

Joan Templeman
 
(m. 1989)
Children2 (and 1 deceased)
Parents
RelativesG. A. H. Branson (grandfather)
Vanessa Branson (sister)
Space career
Virgin Galactic Commercial astronaut
Time in space
1 min 12 seconds
MissionsVirgin Galactic Unity 22
Signature
Richard Branson signature SVG.svg

Sir Richard Charles Nicholas Branson (born 18 July 1950)[2] is an English business magnate, investor, author, billionaire and commercial astronaut.[isputed_statement" class="mw-redirect" title="Wikipediaisputed statement" style="text-decoration-line: none; background: none;">disputed ][3][4] He is best known for founding the Virgin Group.[5]

Branson expressed his desire to become an entrepreneur at a young age. His first business venture, at the age of 16, was a magazine called Student. In 1970, he set up a mail-order record business. He opened a chain of record stores, Virgin Records—later known as Virgin Megastores—in 1972. Branson's Virgin brand grew rapidly during the 1980s, as he started Virgin Atlantic airline and expanded the Virgin Records music label. In 1997, Branson founded the Virgin Rail Group to bid for passenger rail franchises during the privatisation of British Rail. The Virgin Trains brand operated the InterCity West Coast franchise from 1997 to 2019, the InterCity CrossCountry franchise from 1997 to 2007, and the InterCity East Coast franchise from 2015 to 2018. In 2004, he founded spaceflight corporation Virgin Galactic, based at Mojave Air and Space Port in California, noted for the SpaceShipTwo suborbital spaceplane designed for space tourism.

In March 2000, Branson was knighted at Buckingham Palace for "services to entrepreneurship".[6] For his work in retail, music and transport (with interests in land, air, sea and space travel), his taste for adventure and for his humanitarian work, he has become a prominent global figure.[7][8] In 2007, he was placed in the Time 100 Most Influential People in the World list. In July 2021, Forbes listed Branson's estimated net worth at US$5.7 billion.[9]

On 11 July 2021, Branson travelled as a passenger onboard Virgin Galactic Unity 22 at the edge of space, a test flight for his spaceflight company Virgin Galactic.[10][11] The mission lasted approximately one hour, reaching a peak altitude of 53.5 miles (86.1 km).

Early life[edit]

Branson was born in Blackheath, London, to Eve Branson (née Evette Huntley Flindt; 1924–2021), a former ballet dancer and air hostess, and Edward James Branson (1918–2011), a barrister.[12][13] He has two younger sisters, Lindy Branson and Vanessa Branson.[14] His grandfather, Sir George Arthur Harwin Branson, was a judge of the High Court of Justice and a Privy Councillor.[15]

His third great-grandfather, John Edward Branson, left England for India in 1793; John Edward's father, Harry Wilkins Branson, later joined him in Madras. From 1793, four generations of his family were at Cuddalore Tamilnadu. On the show Finding Your Roots, Branson was shown to have 3.9% South Asian (Indian) DNA, likely through intermarriage.[13] Later, he stated that one of his great-great-great-grandmothers was an Indian named Ariya.[16]

Branson was educated at Scaitcliffe School, a prep school in Surrey, before briefly attending Cliff View House School in Sussex.[17] He attended Stowe School, an independent school in Buckinghamshire until the age of sixteen.[17]

Branson has dyslexia, and had poor academic performance; on his last day at school, his headmaster, Robert Drayson, told him he would either end up in prison or become a millionaire.[18][17] Branson's parents were supportive of his endeavours from an early age.[19] His mother was an entrepreneur; one of her most successful ventures was building and selling wooden tissue boxes and wastepaper bins.[20] In London, he started off squatting from 1967 to 1968.[21]

Early business career[edit]

After failed attempts to grow and sell both Christmas trees and budgerigars, Branson launched a magazine named Student in 1966. The first issue of Student appeared in January 1968, and a year later, Branson's net worth was estimated at £50,000. Though not initially as successful as he hoped, the magazine later became a vital component of the mail-order record business Branson started from the same church he used for Student. Branson used the magazine to advertise popular albums, driving his record sales.[22] He interviewed several prominent personalities of the late 1960s for the magazine including Mick Jagger and R. D. Laing.[23]

His business sold records for considerably less than the "High Street" outlets, especially the chain WH Smith. Branson once said, "There is no point in starting your own business unless you do it out of a sense of frustration."[24] At the time, many products were sold under restrictive marketing agreements that limited discounting, despite efforts in the 1950s and 1960s to limit retail price maintenance.[note 1]

Branson eventually started a record shop in Oxford Street in London. In 1971, he was questioned in connection with the selling of records declared export stock. The matter was never brought before a court because Branson agreed to repay any unpaid purchase tax of 33% and a £70,000 fine. His parents re-mortgaged the family home to help pay the settlement.[23]

Virgin[edit]

1972–1980: Founding of Virgin Records[edit]

The Manor Studio, Richard Branson's recording studio in the manor house at the village of Shipton-on-Cherwell in Oxfordshire

In 1972, using money earned from his record store, Branson launched the record label Virgin Records with Nik Powell. The name "Virgin" was suggested by one of Branson's early employees because they were all new at business.[25] Branson bought a country estate north of Oxford in which he installed a residential recording studio, The Manor Studio.[26] He leased studio time to fledgling artists, including multi-instrumentalist Mike Oldfield, whose debut album Tubular Bells (1973) was the first release for Virgin Records and became a chart-topping best-seller.[27]

Virgin signed such controversial bands as the Sex Pistols, which other companies were reluctant to sign. Virgin Records would go on to sign other artists including the Rolling StonesPeter GabrielXTCJapanUB40Steve Winwood and Paula Abdul, and to become the world's largest independent record label.[28] It also won praise for exposing the public to such obscure avant-garde music as Faust and Can. Virgin Records also introduced Culture Club to the music world.

Branson's net worth was estimated at £5 million by 1979, and a year later, Virgin Records went international.[citation needed]

1981–1987: Package holiday industries and Virgin Atlantic Airways success[edit]

Virgin Atlantic Airbus A340 approaching London Heathrow in June 2015

Branson's first successful entry into the airline industry was during a trip to Puerto Rico. His flight was cancelled, so he decided to charter his own plane the rest of the way and offered a ride to the rest of the stranded passengers for a small fee to cover the cost.[29]

In 1982, Virgin purchased the gay nightclub Heaven. In 1991, in a consortium with David Frost, Branson made an unsuccessful bid for three ITV franchises under the CPV-TV name. The early 1980s also saw his only attempt as a producer—on the novelty record "Baa, Baa, Black Sheep", by Singing Sheep in association with Doug McLean and Grace McDonald. The recording was a series of sheep baa-ing along to a drum-machine-produced track and reached number 42 in the UK charts in 1982.[30]

Branson formed Virgin Atlantic and Virgin Cargo in 1984. He formed Virgin Holidays in 1985.

1988–2000: Telecoms ventures, railways, and worldwide impact[edit]

In 1992, to keep his airline company afloat, Branson sold the Virgin label to EMI for £500 million.[31] Branson said that he wept when the sale was completed because the record business had been the very start of the Virgin empire. He created V2 Records in 1996 to re-enter the music business, owning 5% himself.[32] Virgin also acquired European short-haul airline Euro Belgian Airlines and renamed it Virgin Express. In 1997, Branson took what many saw as being one of his riskier business exploits by entering into the railway business during the privatisation of British Rail in the late 1990s. Virgin Rail Group won the InterCity CrossCountry and InterCity West Coast franchises, beginning operations in January and March 1997 respectively.[33][34] Both franchises were scheduled to run for 15 years.[35][36]

A series of disputes in the early 1990s caused tension between Virgin Atlantic and British Airways, which viewed Virgin as an emerging competitor. Virgin subsequently accused British Airways of poaching its passengers, hacking its computers, and leaking stories to the press that portrayed Virgin negatively. After the so-called campaign of "dirty tricks", British Airways settled the case, giving £500,000 to Branson, a further £110,000 to his airline, and had to pay legal fees of up to £3 million. Branson distributed his compensation (the so-called "BA bonus") among his staff.[37]

Branson launched Virgin Mobile in 1999, and airline Virgin Blue in Australia in 2000.[38]

2001–2007: Entry into space travel and Virgin Media[edit]

On 25 September 2004, Branson announced the signing of a deal under which a new space tourism company, Virgin Galactic, will license the technology behind SpaceShipOne—funded by Microsoft co-founder Paul Allen and designed by aeronautical engineer Burt Rutan—to take paying passengers into suborbital outer space. Virgin Galactic plans to make flights available to the public with tickets priced at US$200,000 using the Scaled Composites White Knight Two.[39] The spacecraft, SpaceShipTwo, is manufactured by The Spaceship Company, which was founded by Branson and Rutan and is now solely owned by Virgin Galactic. In 2013, Branson said that he planned to take his two children, 31-year-old Holly and 28-year-old Sam, on a trip to outer space when they ride the SpaceShipTwo rocket plane on its first public flight, then planned for 2014.[40] As part of his promotion of the firm, Branson has added a variation of the Virgin Galactic livery to his personal business jet, the Dassault Falcon 900EX "Galactic Girl" (G-GALX).[41][42]

He was ninth in The Sunday Times Rich List 2006 of the wealthiest people or families in the UK, worth slightly more than £3 billion. Branson wrote in his autobiography of the decision to start an airline.

My interest in life comes from setting myself huge, apparently unachievable challenges and trying to rise above them ... from the perspective of wanting to live life to the full, I felt that I had to attempt it.

In 2006, the airline was merged with SN Brussels Airlines forming Brussels Airlines.[43] It also started a national airline based in Nigeria, called Virgin Nigeria, which ceased operations in 2009.[44] Another airline, Virgin America, began flying out of San Francisco International Airport in August 2007.

Branson's next venture with the Virgin group was Virgin Fuels, which was set up to respond to global warming and exploit the recent spike in fuel costs by offering a revolutionary, cheaper fuel for automobiles and, in the near future, aircraft. Branson has stated that he was formerly a global warming sceptic and was influenced in his decision by a breakfast meeting with Al Gore.[45]

On 21 September 2006, Branson pledged to invest the profits of Virgin Atlantic and Virgin Trains in research for environmentally-friendly fuels. The investment is estimated to be worth $3 billion.[46][47]

On 4 July 2006, Branson sold his Virgin Mobile company to UK cable TV, broadband, and telephone company NTL:Telewest for £900million. A new company was launched with much fanfare and publicity on 8 February 2007, under the name Virgin Media. The decision to merge his Virgin Media Company with NTL was to integrate both companies' compatible parts of commerce. Branson used to own three-quarters of Virgin Mobile, whereas now he gets paid £8.5million each year for the use of the Virgin brand name. He does not own any part of Virgin Media.[48]

In 2006, Branson formed Virgin Comics and Virgin Animation, an entertainment company focused on creating new stories and characters for a global audience. The company was founded with author Deepak Chopra, filmmaker Shekhar Kapur, and entrepreneurs Sharad Devarajan and Gotham Chopra.[49] Branson also launched the Virgin Health Bank on 1 February 2007, offering parents-to-be the opportunity to store their baby's umbilical cord blood stem cells in private and public stem-cell banks. In June 2006, a tip-off from Virgin Atlantic led both UK and US competition authorities to investigate price-fixing attempts between Virgin Atlantic and British Airways. In August 2007, British Airways was fined £271 million over the allegations. Virgin Atlantic was given immunity for tipping off the authorities and received no fine—a controversial decision the Office of Fair Trading defended as being in the public interest.[50]

Branson with Alberto Hazan in June 2007 helping launch Virgin Radio Italia

On 9 February 2007, Branson announced the setting up of a new global science and technology prize—The Virgin Earth Challenge—in the belief that history has shown that prizes of this nature encourage technological advancements for the good of mankind. The Virgin Earth Challenge was to award $25 million to the individual or group who are able to demonstrate a commercially viable design that will result in the net removal of anthropogenic, atmospheric greenhouse gases each year for at least ten years without countervailing harmful effects. This removal must have long-term effects and contribute materially to the stability of the Earth's climate. Branson also announced that he would be joined in the adjudication of the prize by a panel of five judges, all world authorities in their respective fields: Al GoreSir Crispin TickellTim FlanneryJames E. Hansen, and James Lovelock.

In July 2007, Branson purchased his Australian home, Makepeace Island, in Noosa.[51] In August 2007, Branson announced that he bought a 20-percent stake in Malaysia's AirAsia X.[52]

On 13 October 2007, Branson's Virgin Group sought to add Northern Rock to its empire after submitting an offer that would result in Branson personally owning 30% of the company and changing the company's name from Northern Rock to Virgin Money.[53] The Daily Mail ran a campaign against his bid; Vince Cable, financial spokesperson for the Liberal Democrats, suggested in the House of Commons that Branson's criminal conviction for tax evasion might be felt by some as a good enough reason not to trust him with public money.[54]

2008–2019: Hotels, healthcare and charitable influence[edit]

On 10 January 2008, Virgin Healthcare announced that it would open a chain of health care clinics that would offer conventional medical care alongside homeopathic and complementary therapies, a development that was welcomed by Ben Bradshaw, the UK's health minister.[55]

Plans where GPs could be paid for referring National Health Service (NHS) patients to private Virgin services were abandoned in June 2008. The BMA warned the plan would "damage clinical objectivity", there would be a financial incentive for GPs to push patients toward the Virgin services at the centre.[56] lans to take over an NHS Practice in Swindon were abandoned in late September 2008.[57]

Branson in April 2009 at the launch of Virgin America in Orange County, California

In February 2009, Branson's Virgin organisation was reported as bidding to buy the former Honda Formula One team. Branson later stated an interest in Formula One, but claimed that, before the Virgin brand became involved with Honda or any other team, Formula One would have to develop a more economically efficient and environmentally responsible image. At the start of the 2009 Formula One season on 28 March, it was announced that Virgin would be sponsoring the new Brawn GP team,[58] with discussions also under way about introducing a less "dirty" fuel in the medium term.[59] After the end of the season and the subsequent purchase of Brawn GP by Mercedes-Benz, Branson invested in an 80% buyout of Manor Grand Prix,[60][61] with the team being renamed Virgin Racing.

In 2010, Virgin Hotels was launched under the Virgin Group. In February 2018, Branson announced the first Virgin hotel in the UK would open in Edinburgh.[62]

Branson and Tony Fernandes, owner of Air Asia and Lotus F1 Racing, had a bet for the 2010 F1 season where the losing team's boss should work on the winner's airline during a charity flight dressed as a stewardess. Fernandes escaped as the bet winner, as Lotus Racing ended tenth in the championship, while Virgin Racing ended twelfth and last. Branson kept his word after losing the bet, as he served his duty as a stewardess on an Air Asia flight between Perth and Kuala Lumpur on 12 May 2013.[63]

Branson at the Time 100 Gala in May 2010. Known for his informal dress code,[64] this was a rare occasion he didn't wear an open shirt.

In 2010, Branson became patron of the UK's Gordon Bennett 2010 gas balloon race, which has 16 hydrogen balloons flying across Europe.[65]

In April 2012, Virgin Care commenced a five-year contract for provision of a range of health services which had previously been under the aegis of NHS Surrey, the local primary care trust.[66] By March 2015, Virgin Care was in charge of over 230 services nationwide.[67]

In July 2012, Branson announced plans to build an orbital space launch system, designated LauncherOne.[68] Four commercial customers have already contracted for launches and two companies are developing standardised satellite buses optimised to the design of LauncherOne, in expectation of business opportunities created by the new smallsat launcher.[69]

In August 2012, when re-tendered the InterCity West Coast franchise was awarded to FirstGroup after a competitive tender process overseen by the Department for Transport. Branson had expressed his concerns about the tender process and questioned the validity of the business plan submitted by FirstGroup. When Virgin Rail lost the contract, Branson said he was convinced the civil servants had "got their maths wrong". In October, after an investigation into the bidding process, the deal was scrapped. The Transport Secretary Patrick McLoughlin announced there were "significant technical flaws" in the process and mistakes had been made by transport staff. Virgin Rail continued to operate the West Coast line until 7 December 2019, when it was replaced by Avanti West Coast.[70]

In September 2014, Branson announced his investment in drone company 3D Robotics stating, "It's amazing to see what a little flying object with a GoPro attached can do. Before they came along the alternative was an expensive helicopter and crew. I'm really excited about the potential 3D Robotics sees in drones. They can do a lot of good in the world, and I hope this affordable technology will give many more people the chance to see our beautiful planet from such a powerful perspective."[71]

In 2014, Branson launched the "Foodpreneur" food and drink-focused start-up competition. Winners were provided with mentorship from Branson, legal support, and brand counseling.[72] The 2014 winners included Proper Beans, Killer Tomato, Sweetpea Pantry and Sweet Virtues. In 2015, the competition expanded to the Virgin StartUp's Foodpreneur Festival. The 2015 winners were given the opportunity to pitch Target Corporation buyers. The 2015 winners included Pip & Nut, Double Dutch Drinks, Harry Bromptons, Cauli Rice and Mallow and Marsh.[73]

In March 2015, Virgin Trains East Coast commenced operating the InterCity East Coast franchise; the company was a joint venture between Stagecoach (90%) and Virgin Group (10%).[74][75] Due to the line performing below VTEC's expectations, it was announced in May 2018 that the contract would be terminated early by the government. VTEC ceased operating on 23 June 2018 and operations passed to a government-owned operator, London North Eastern Railway.[76]

In November 2015, Branson announced the addition of Moskito Island to the Virgin Limited Edition portfolio. This resort, The Branson Estate on Moskito Island, offers 11 bedrooms for 22 guests.[77]

Branson and Argentina's President Mauricio Macri, 22 January 2016

In 2017, Virgin Group invested in Hyperloop One, developing a strategic partnership between the two. Branson joined the board of directors,[78] and in December 2017, became its chairman.[79] The announced winner of the 2017 Virgin StartUp's Foodpreneur prize was The Snaffling Pig Co., which won a six-week rental space at Intu Lakeside, the retail center with the highest foot traffic in the United Kingdom.[80]

In October 2017, Branson appeared on the Season 9 Premiere of Shark Tank as a guest investor,[81] where he invested in Locker Board,[82] a sustainable line of skateboards invented by 11-year-old, Carson Kropfl.[83] Branson told the young business man that he reminded him of himself.[84] Branson became the richest Shark to have appeared on the show.[85]

In April 2018, Branson announced the acquisition of the Las Vegas based Hard Rock Casino-Hotel with plans to re-brand the property under his Virgin Hotels business.[86] Virgin Hotels Las Vegas opened on March 25, 2021.

In May 2018, it was announced that he would become a partner in a private equity fund that will be co-managed by Metric Capital. The fund will seek out consumer goods firms to invest in.[87][88]

In September 2018, Branson took part in his fourth Virgin Strive Challenge, where he and a core team travelled more than 2,000 km from Cagliari in Sardinia to the summit of Mont Blanc entirely under human and sail power. It was a gruelling month-long challenge where they hiked, biked and kayaked across Europe and had a near-miss on Mont Blanc when a rockfall rained down on them as they crossed the perilous Gouter Couloir. They raised more than £1m for Holly and Sam Branson's charity Big Change, which supports young people.[89]

In February 2019, Branson helped organise an international benefit concert, Venezuela Aid Live, to bring worldwide attention to the humanitarian crisis and raise funds for humanitarian aid. The concert took place on 22 February in Cúcuta, Colombia, on the Venezuelan border.

2020–present: COVID-19 pandemic difficulties and further space ambitions[edit]

In March 2020, during the COVID-19 pandemic which saw a dramatic decline in international air travel of around 60% globally,[90] Branson and Virgin attracted criticism by asking staff to take eight weeks' unpaid leave.[91] In response to the global pandemic, Branson put his luxury Necker Island up as collateral for a commercial loan to save Virgin Atlantic from going bust.[92] Branson said: "Over the five decades I have been in business, this is the most challenging time we have ever faced... From a business perspective, the damage to many is unprecedented and the length of the disruption remains worryingly unknown."[93] On 5 May 2020, it was announced that due to the COVID-19 pandemic, the airline would lay off 3000 staff, reduce the fleet size to 35 by the summer of 2022, retire the Boeing 747-400s[94] and would not resume operations from Gatwick following the pandemic.[95]

On 11 July 2021, Richard Branson took a flight with Beth MosesSirisha Bandla and Colin Bennett and reached edge of space (86 kilometers or 53 miles) on a Virgin Galatic spacecraft called VSS Unity. This made him the first billionaire founder of a space company to travel to the edge of space.[96]

Failed business ventures[edit]

Branson has been involved in a number of failed business ventures, such as Virgin ColaVirgin Cars, Virgin Publishing, Virgin Clothing and Virgin Brides.[97][98] However, Branson holds an optimistic view of failure. He has written: "I suppose the secret to bouncing back is not only to be unafraid of failures but to use them as motivational and learning tools... There's nothing wrong with making mistakes as long as you don't make the same ones over and over again."[99]

World record attempts[edit]

The capsule from the Virgin Atlantic Flyer balloon on display at the Imperial War MuseumDuxford, England
A 1998 attempt at an around-the-world balloon flight by Branson, Fossett, and Lindstrand ends in the Pacific Ocean on 25 December 1998.

Branson made several world record-breaking attempts after 1985, when in the spirit of the Blue Riband he attempted the fastest Atlantic Ocean crossing by ship. His first attempt in the Virgin Atlantic Challenger led to the boat capsizing in British waters and a rescue by RAF helicopter, which received wide media coverage. Some newspapers called for Branson to reimburse the government for the rescue cost. In 1986, in his Virgin Atlantic Challenger II, he beat the record by two hours with sailing expert Daniel McCarthy.[100] A year later his hot air balloon Virgin Atlantic Flyer crossed the Atlantic.[101]

In January 1991, Branson crossed the Pacific from Japan to Arctic Canada, 6,700 miles (10,800 km), in a balloon of 2,600,000 cubic feet (74,000 m3). This broke the record, with a speed of 145 miles per hour (233 km/h).[102]

Between 1995 and 1998, Branson, Per LindstrandVladimir DzhanibekovLarry Newman, and Steve Fossett made attempts to circumnavigate the globe by balloon. In late 1998, they made a record-breaking flight from Morocco to Hawaii but were unable to complete a global flight before Bertrand Piccard and Brian Jones in Breitling Orbiter 3 in March 1999.

In March 2004, Branson set a record by travelling from Dover to Calais in a Gibbs Aquada in 1 hour, 40 minutes and 6 seconds, the fastest crossing of the English Channel in an amphibious vehicle. The previous record of six hours was set by two Frenchmen.[103] The cast of Top GearJeremy ClarksonJames May and Richard Hammond, attempted to break this record in an amphibious vehicle which they had constructed and, while successfully crossing the channel, did not break Branson's record. After being intercepted by the Coast Guard and asked what their intentions were, Clarkson remarked "...our intentions are to go across the Channel faster than 'Beardy' Branson!". The Coast Guard wished them 'Good luck and Bon Voyage'.[104]

In September 2008, Branson and his children made an unsuccessful attempt at an eastbound record crossing of the Atlantic Ocean under sail in the 99-foot (30 m) sloop Virgin Money.[105] The boat, also known as Speedboat, is owned by NYYC member Alex Jackson, who was a co-skipper on this passage, with Branson and Mike Sanderson. After two days, four hours, winds of force 7 to 9 (strong gale), and seas of 40 feet (12 m), a 'monster wave' destroyed the spinnaker, washed a ten-man life raft overboard and severely ripped the mainsail. The sloop eventually continued to St. George's, Bermuda.[106]

Television, film and print[edit]

Branson has guest starred, usually playing himself, on several television shows, including FriendsBaywatchBirds of a FeatherOnly Fools and HorsesThe Day Today, a special episode of the comedy Goodness Gracious Me and Tripping Over. Branson made several appearances during the 1990s on the BBC Saturday morning show Live & Kicking, where he was referred to as 'the pickle man' by comedy act Trev and Simon (in reference to Branston Pickle).[107]

Branson also appears in a cameo early in XTC's "Generals and Majors" video. He was also the star of a reality television show on Fox called The Rebel Billionaire: Branson's Quest for the Best (2004), in which sixteen contestants were tested for their entrepreneurship and sense of adventure and only lasted one season.[97]

His high public profile often leaves him open as a figure of satire—the 2000 AD series Zenith features a parody of Branson as a super villain, as the comic's publisher and favoured distributor and the Virgin group were in competition at the time. He is also caricatured in The Simpsons episode "Monty Can't Buy Me Love" as the tycoon Arthur Fortune, as the ballooning megalomaniac Richard Chutney (a pun on Branson, as in Branston Pickle) in Believe Nothing, and voiced himself in "The Princess Guide". The character Grandson Richard 39 in Terry Pratchett's Wings is modelled on Branson.

He has a cameo appearance in several films: Around the World in 80 Days (2004), where he played a hot-air balloon operator, and Superman Returns (2006), where he was credited as a 'Shuttle Engineer' and appeared alongside his son, Sam, with a Virgin Galactic-style commercial suborbital shuttle at the centre of his storyline. He also has a cameo in the James Bond film Casino Royale (2006). Here, he is seen as a passenger going through Miami Airport security check-in and being frisked – several Virgin Atlantic planes appear soon after. British Airways edited out Branson's cameo in their in-flight screening of the movie.[108] He makes a number of brief and disjointed appearances in the documentary Derek and Clive Get the Horn (1979), which follows the exploits of Peter Cook and Dudley Moore recording their final comedy album. Branson and his mother were also featured in the documentary film Lemonade Stories. On the TV series Rove Live in early 2006, Rove McManus and Sir Richard pushed each other into a swimming pool fully clothed live on TV during a "Live at your house" episode.

Branson is a Star Trek fan and named his new spaceship VSS Enterprise in honour of the Star Trek spaceships, and in 2006, reportedly offered actor William Shatner a ride on the inaugural space launch of Virgin Galactic. In an interview in Time magazine, published on 10 August 2009, Shatner claimed that Branson approached him asking how much he would pay for a ride on the spaceship. In response, Shatner asked "how much would you pay me to do it?"

In August 2007, Branson announced on The Colbert Report that he had named a new aircraft Air Colbert. He later doused political satirist and talk show host Stephen Colbert with water from his mug. Branson subsequently took a retaliatory splash from Colbert. The interview quickly ended, with both laughing[109] as shown on the episode aired on Comedy Central on 22 August 2007. The interview was promoted on The Report as the Colbert-Branson Interview Trainwreck. Branson then made a cameo appearance in The Soup, playing an intern working under Joel McHale who had been warned against getting into water fights with Stephen Colbert, and being subsequently fired.

In March 2008, he launched Virgin Mobile in India; during that period, he made a cameo appearance in Bollywood film London Dreams.[110] In July 2010, Branson narrated Australian sailor Jessica Watson's documentary about her solo sailing trip around the world.

In April 2011, Branson appeared on CNN's Mainsail with Kate Winslet.[111] Together they re-enacted a famous scene from the 1997 film Titanic for the cameras.[112][better source needed] On 17 August 2011, he was featured in the premier episode of Hulu's first long-form original production entitled, A Day in the Life.[113]

At the 2012 Pride of Britain Awards on ITV on 30 October, Branson, along with Michael CaineElton JohnSimon Cowell and Stephen Fry, recited Rudyard Kipling's poem "If—" in tribute to the 2012 British Olympic and Paralympics athletes.[114]

In 1998, Branson released his autobiography, titled Losing My Virginity, an international best-seller.[115] Branson was deeply saddened by the disappearance of fellow adventurer Steve Fossett in September 2007; the following month he wrote an article for Time magazine, titled "My Friend, Steve Fossett".[116]

Humanitarian initiatives[edit]

In the late 1990s, Branson and musician Peter Gabriel discussed with Nelson Mandela their idea of a small group of leaders working to solve difficult global conflicts.[117] On 18 July 2007, in Johannesburg, South Africa, Mandela announced the formation of a new group, The EldersKofi Annan served as Chair of The Elders and Gro Harlem Brundtland as Deputy Chair. The Elders is funded by a group of donors, including Branson and Gabriel.

Richard Branson with his mother Eve, and the board of directors of the International Centre for Missing & Exploited Children, April 2014

In 1999, Branson became a founding sponsor of the International Centre for Missing & Exploited Children ("ICMEC"), the goal of which is to help find missing children, and to stop the exploitation of children, as his mother Eve became a founding member of ICMEC's board of directors.[118][119]

Through the Carbon War Room, founded in 2009, the entrepreneur sought solutions for global warming and the energy crisis. "We all have a part to play, but I believe entrepreneurs will have a really significant role to play in bringing investment and commercial skills to help develop the new technologies needed to grow a post-carbon economy", he said in his interview with Vision. Through Carbon War Room initiative he has focused efforts on finding sustainable alternatives for three industry sectors: shipping, energy efficiency and aviation and renewable jet fuels.[120]

He also launched Virgin Startup, an official delivery partner for the UK's Start Up Loans programme. Through this new organisation, he provided loans to entrepreneurs between the ages of 18 and 30 UK-wide. A pilot of the scheme, which ran over 11 months, injected £600,000 into 100 businesses.[120]

Branson's other work in South Africa includes the Branson School of Entrepreneurship, set up in 2005 as a partnership between Virgin Unite, the non-profit foundation of Virgin, and entrepreneur Taddy Blecher, the founder of CIDA City Campus, a university in Johannesburg. The school aims to improve economic growth in South Africa by supporting start-ups and micro-enterprises with skills, mentors, services, networks and finance arrangements.[121][122] Fundraising activity to support the school is achieved by The Sunday Times Fast Track 100, sponsored by Virgin Group, at its yearly event, where places to join Richard Branson on trips to South Africa to provide coaching and mentoring to students are auctioned to attendees. In 2009, Jason Luckhurst and Boyd Kershaw of Practicus, Martin Ainscough of the Ainscough Group and Matthew Riley of Daisy Communications helped raise £150,000 through the auction.[123]

In March 2008, Branson hosted an environmental gathering at his private island, Necker Island, in the Caribbean with several prominent entrepreneurs, celebrities, and world leaders. They discussed global warming-related problems facing the world, hoping that the meeting would be a precursor to future discussions regarding similar problems. Former British Prime Minister Tony Blair, Wikipedia co-founder Jimmy Wales, and Larry Page of Google were in attendance.[124]

On 8 May 2009, Branson took over Mia Farrow's hunger strike for three days in protest of the Sudanese government expulsion of aid groups from the Darfur region.[125] In 2010, he and the Nduna Foundation (founded by Amy Robbins), and Humanity United (an organization backed by Pam Omidyar, the wife of eBay founder Pierre Omidyar) founded Enterprise Zimbabwe.[126]

Branson is a signatory of Global Zero campaign, a non-profit international initiative for the elimination of all nuclear weapons worldwide.[127] Since its launch in Paris in December 2008,[128] Global Zero has grown to 300 leaders, including current and former heads of state, national security officials and military commanders, and 400,000 citizens worldwide; developed a practical step-by-step plan to eliminate nuclear weapons; launched an international student campaign with 75 campus chapters in eight countries; and produced a documentary film, Countdown to Zero, in partnership with Lawrence Bender and Participant Media.[129]

Since 2010, Branson has served as a Commissioner on the Broadband Commission for Digital Development, a UN initiative which promotes universal access to broadband services.[130] In 2011, Branson served on the Global Commission on Drug Policy with former political and cultural leaders of Latin America and elsewhere, "in a bid to boost the effort to achieve more humane and rational drug laws."[131]

In December 2013, Branson urged companies to boycott Uganda because of its "anti-homosexuality bill". Branson stated that it would be "against my conscience to support this country...governments must realize that people should be able to love whoever they want."[132]

In 2014, Branson joined forces with African Wildlife Foundation and partner WildAid for the "Say No" Campaign, an initiative to bring public awareness to the issues of wildlife poaching and trafficking.[133]

Branson is an opponent of the death penalty, stating: "the death penalty is always cruel, barbaric and inhumane. It has no place in the world."[134] The US is one of the few countries that practises the death penalty, and on 30 September 2015, Branson released a letter in support of American inmate Richard Glossip on the day he was due to be executed, buying an ad in The Oklahoman newspaper which had advocated the execution.[135] Branson stated the evidence against Glossip was flawed and that "every person is deserving of a fair trial", adding: "Your state is about to execute a man whose guilt has not been proven beyond a reasonable doubt."[135]

In October 2018, Branson spoke out for Jamal Khashoggi, a Saudi journalist allegedly killed by Saudi authorities in the Saudi consulate in Istanbul, Turkey by suspending his advisory role from Saudi Arabia's biggest Red Sea tourism project. He issued a statement saying, "The disappearance of journalist Jamal Khashoggi, if proved true, would clearly change the ability of any of us in the West to do business with the Saudi Government."[136]

On 1 December 2020 Virgin Orbit launched The Patti Grace Smith Fellowship, designed to offer paid work experience and mentorship in the aerospace industry for 'extraordinary Black students.'[137]

Climate change pledge[edit]

Branson discusses climate change with the United States Secretary of State John Kerry in 2016

In 2006, Branson made a high-profile pledge to invest $3 billion toward addressing global warming over the course of the following decade.[138][139] However, author and activist Naomi Klein has criticised Branson for contributing "well under $300 million" as of 2014, far below the originally stated goal.[140] Additionally, Klein says Virgin airlines' greenhouse gas emissions increased considerably in the years following his pledge.[141]

Politics[edit]

In the 1980s, Branson was briefly given the post of "litter Tsar" by Margaret Thatcher—charged with "keeping Britain tidy".[142][143] During the BBC Coverage of the 1997 UK General Election, Branson was interviewed at the Labour party celebrations at the Royal Festival Hall.[144] In 2005, he declared that there were only negligible differences between the two main parties on economic matters.[145] He was suggested as a candidate for Mayor of London before the first 2000 election, with polls indicating he would be a viable candidate, but he did not express interest.[146][147][148]

In March 2015, Branson said that almost all drug use should be decriminalised in the UK, following the example of Portugal.[149]

Branson has supported continuing British membership of the European Union and was opposed to the 2016 referendum.[150] On 28 June 2016, interviewed for ITV's Good Morning Britain, he said that his company had lost a third of its value as a result of the referendum result and that a planned venture, employing over 3,000 people, which he had announced before the referendum, had been shelved. He gave his backing for a second referendum.[151] Branson endorsed Democratic candidate Hillary Clinton in the run-up for the 2016 US presidential election.[152]

Honours and awards[edit]

Waxwork of Branson at Madame Tussauds, London

Controversies[edit]

Tax evasion[edit]

In 1971, Branson was convicted and briefly jailed for tax evasion, having fraudulently obtained export documents for records to be sold on the domestic market to avoid paying Purchase Tax.[169][170] Customs officials caught onto the scheme and executed a sting operation, marking records bought for the international market with invisible ink and subsequently buying them on the domestic market. Branson was advised of the sting by an anonymous tip-off and attempted to dispose of the evidence, but this was unsuccessful.[169][170]

Branson's business empire is owned by a complicated series of offshore trusts and companies. The Sunday Times stated that his wealth is calculated at £3 billion; if he were to retire to his Caribbean island and liquidate all of this, he would pay relatively little in tax.[171] Branson has been criticised for his business strategy, and has been accused of being a carpetbagger.[172][173][174] Branson responded that he is living on Necker for health rather than tax reasons.[175]

In 2013, Branson described himself as a "tax exile", having saved millions in tax by ending his mainland British residency and living in the British Virgin Islands.[176] This was echoed by Shadow Chancellor of the Exchequer, Labour's John McDonnell, in 2016, amid calls for his knighthood to be revoked.[177]

Promotion of SeaWorld[edit]

Branson has been criticised by the Whale and Dolphin Conservation organisation for profiting from selling trips to SeaWorld and similar themed parks that hold dolphins, whales and other sea life in captivity for entertainment purposes.[178][179]

Assault claim[edit]

In November 2017, singer Antonia Jenae, a backing singer for Joss Stone, claimed Branson sexually assaulted her at Necker Island by "putting his head between her cleavage and making boat engine noises", a practice that, when performed consensually, is known as motorboating.[180] A spokesperson for Branson confirmed to The Sun newspaper that members of the band had been invited for a party on the island in 2010, but that he and friends and family in attendance had "no recollection" of the events and that "there would never have been any intention to offend or make anyone feel uncomfortable. Richard apologises if anyone felt that way."[180][181]

Personal life[edit]

Branson married Kristen Tomassi in 1972 and divorced her in 1979. He has a daughter Holly (b. 1981) and a son Sam (b. 1985) with his second wife, Joan Templeman, whom he met in 1976. They were married in 1989 on Necker Island.[182] He stated in an interview with Piers Morgan that he and Joan also had a daughter named Clare Sarah, who died when she was four days old in 1979.[183][184]

In 2007 Branson was ordained as a minister by the Universal Life Church Monastery to conduct an on-flight wedding as part of a marketing effort for domestic flights in the USA on Virgin America airline.[185]

From 2013 to 2017 Branson served as President of the Old Stoic Society of Stowe School.[186][187]

Branson is also an experienced kitesurfer, holding some world records in the sport.[188][189] In August 2016 Branson was injured while riding his bicycle in the British Virgin Islands and suffered torn ligaments and a cracked cheek as a result. He was taken to hospital in Miami for X-rays and scans.[190]

In 2017 Branson's Necker Island home was left uninhabitable after Hurricane Irma.[191] It was the second time the Necker Island home had been severely damaged after the building caught fire when it was struck by lightning caused by Hurricane Irene in 2011.[192]

Branson's mother Eve died from COVID-19 complications in January 2021 at the age of 96. A celebration of her life was posted online by her son.[193]

Influences[edit]

Branson has stated in a number of interviews that he has been much influenced by non-fiction books. He most commonly mentions Nelson Mandela's autobiography, Long Walk to Freedom, explaining that Mandela was "one of the most inspiring men I have ever met and had the honour to call my friend." Owing to his interest in humanitarian and ecological issues, Branson also lists Al Gore's best-selling book, An Inconvenient Truth, and The Revenge of Gaia by James Lovelock amongst his favourites. According to Branson's book, Screw It, Let's Do It: Lessons in Life, he is also a fan of Jung Chang's Wild Swans and Antony Beevor's Stalingrad.[194][195] In fiction, Branson has long admired the character Peter Pan,[196] and in 2006, he founded Virgin Comics LLC, stating that Virgin Comics will give "a whole generation of young, creative thinkers a voice".[197][198]


https://en.wikipedia.org/wiki/Richard_Branson
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跟進布蘭森!維珍銀河前CEO將飛太空

2021/07/25 09:34   

維珍銀河前執行長懷賽德(George Whitesides)。(彭博)

〔即時新聞/綜合報導〕太空旅遊公司維珍銀河(Virgin Galactic)創辦人布蘭森(Richard Branson)11日搭乘自家太空船上飛上太空後平安返回地球,開啟太空旅遊新紀元。現在傳出維珍銀河前執行長懷賽德(George Whitesides)將參與維珍銀河的下一次太空飛行測試。

《CNBC》報導,布蘭森在11日的一次聚會上感謝懷賽德領導維珍銀河10年之後,宣布了懷賽德將飛上太空的消息。

出席該場聚會的NASA前副局長加弗(Lori Garver)證實此事,指「當布蘭森感謝懷賽德的時候,他很隨便、很隨意地說『喬治將領導我們的下一次飛行』,人們隨後歡呼起來」。

加弗透露,預計還會有3個人參與此次太空飛行,不過懷賽德是布蘭森在該場聚會上提到的下一批太空旅行成員中的唯一一個。

https://ec.ltn.com.tw/article/breakingnews/3615371

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維珍銀河太空機票開賣 單人座1200萬元起跳

   
維珍銀河開賣太空機票,每張45萬美元起。(歐新社)

維珍銀河開賣太空機票,每張45萬美元起。(歐新社)

2021/08/06 08:48

〔即時新聞/綜合報導〕維珍集團創辦人布蘭森(Richard Branson)上月完成太空之旅,開出太空旅遊第一槍,維珍銀河趁勝追擊,宣布開始販售太空旅行機票,每張價格45萬美元(約新台幣1261萬元)起。

《衛報》報導,在布蘭森完成太空飛行後,維珍銀河宣布當地時間週四開賣機票,方案包括單人票、多人套票及包機等三種,銷售之初只先開放給公司重要名單內的早期預約者。

70歲的布蘭森搭乘太空船團結號(VSS Unity),與2名駕駛、3名員工從美國新墨西哥州的美國太空港(Spaceport America)起飛,最後成功飛越美太空總署(NASA)認定的太空分界「卡門線」後返航,寫下維珍銀河創立17年來重大里程碑。

https://news.ltn.com.tw/news/world/breakingnews/3629180

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富豪太空競賽 馬斯克領先群雄

2021/08/07 05:30   

維珍集團創辦人布蘭森。(路透)

〔編譯魏國金/綜合報導〕亞馬遜創辦人貝佐斯、維珍集團創辦人布蘭森以及特斯拉創辦人馬斯克的資產淨值合計四千億美元,相當於愛爾蘭的國內生產總值(GDP),這三人投注大筆財富追尋太空夢,啟動了億萬富豪的太空競賽。

亞馬遜創辦人貝佐斯。(法新社)

七十歲的布蘭森上月十一日搭乘維珍太空船「團結號」,抵達距地表八十公里處,體驗在太空中的失重感,成為首位飛上太空的太空公司創辦人,開啟太空旅遊新紀元。

特斯拉創辦人馬斯克。(法新社)

身價五十億美元的布蘭森為了太空之旅,二○○四年成立維珍銀河公司,他說,希望未來世界人人都能上太空。維珍銀河一趟一小時的行程要價廿五萬美元(約七○二萬台幣),目前有六百多人登記。

全球首富貝佐斯也在七月二十日搭乘「藍色起源」太空船升空,穿越外太空與大氣層分界線「卡門線」,抵達距地表一○六公里處後返航,從升空至降落歷時僅十分鐘、經歷三分鐘無重力狀態。

貝佐斯二○○○年成立「藍色起源」,開始逐夢踏實,上月初他辭去亞馬遜執行長職位,放手衝刺他的「藍月」計畫,這一次,他說,不僅要重返月球,且要留在月球。

華盛頓郵報說,在富豪太空競賽中最後獲勝的或許是馬斯克,馬斯克的SpaceX於二○○二年成立,迄今火箭發射一百多次,將太空人與物資送上國際太空站,並與美國太空總署(NASA)及軍方簽署合約,他希望二○五○年在火星設立殖民地,他說:「我希望能死在火星上。」

此外,馬斯克二○一五年正式提出星鏈計畫,目標是斥資一百億美元,在低地軌道部署四.二萬顆衛星群,提供全球寬頻覆蓋無死角,目前已發射近一八○○顆衛星上太空。至於二○一九年四月才宣布推動類似計畫「柯伊伯計畫」的亞馬遜,上月收購臉書衛星網路團隊,以期急起直追。

https://ec.ltn.com.tw/article/paper/1465347

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